Despite the rumors about the death of SEO, the number of people interested in it has not decreased. Questions such as high-paying SEO, SEO income is okay is always a question of new friends, when they first know this profession.
But really! Is SEO salary high?
First of all, make sure you know the positions of SEO profession. It is not one but a whole bunch of terms for positions, responsibilities of an SEO.
💡 Before discussing salary, if you are still confused about the profession, read through What is SEO and what does SEO really do to better visualize.
SEO profession overview
SEO is a tool in Digital Marketing, it is short for Search Engine Optimization, i.e. optimization displays up top results on search engines (Google, Bing, Yandex,…). This work requires the worker to know the basic techniques of SEO, constantly research and update algorithms from search engines.
For this job, thinking and technique are always the two most important factors, as it will decide whether you can go further with it or not.

Potential of SEO profession
At the moment, as new AI technologies are born and the habits or search needs of users are also different. Many experts think that SEO will die, replaced by perhaps a new tool, a new way to help users access information more quickly.
But I think otherwise, SEO still exists and potential in the future despite the new AI technology, content writing tools or AI SEO is also developed. After all, it is also called SEO.
Or look at the fact, have you ever searched something on Tiktok, YouTube with keywords instead of Google?
And what do you see?
It’s obvious that there must be some results. And it’s exactly where SEO comes in.
SEO jobs not only apply on Google but it is also applied to all platforms that have two elements are “search” and “search keywords”.
Example: When I search for keywords “What is SEO” on Tiktok.
The level in SEO
When you first learn, you will hear somewhere quite related to level (level) when doing SEO, used to assess the level of expertise, skills, experience of the person.
| Titles | Salary (VND/month) | Missions |
|---|---|---|
| SEO Intern (SEO Intern) | 1-3 million (sometimes without salary) | Support basic SEO work, learn and accumulate experience. |
| SEO Collaborator | Not fixed, depending on project | Join in writing articles, building backlinks, SEO support. |
| SEO Junior (Basic SEO Staff) | 5-7 million | Keyword research, content optimization, link generation. |
| SEO Executive/SEO Analyst | 7-10Mn | Analyze data, optimize content, track SEO results. |
| SEO Specialist | 10-15 million | Intensive SEO keywords, images, videos. |
| SEO Lead | 10-20 million | Strategic design, SEO team management, guarantee results. |
| SEO Manager | Over 20 million | Manage SEO activities, planning, team coordination. |
| SEO/Digital Manager Team Leader | 30-50 million VND | Senior manager, responsible for SEO results and digital marketing campaigns. |
You may see some ranks with quite high salaries, but remember that their pressure will not be small. Those salaries are basically consistent with the skills and efforts they achieve. And all ranks in SEO are just for use talking about SEO or SEOer (only used in Vietnam market).
High-paying SEO?
SEO salary will be high if the SEO strives to learn and build more revenue sources through SEO, while if you only pay attention to the salary paid by the company, the “interest” is not much. Because the money earned will be used for later treatment only (High working frequency, multiple sitting, pressure).
Let’s compare.
According to the latest exchange rate:
- 1 USD = 1,500 VND
- 1 EUR = 1 USD
| Ranks | Vietnam (VND/month) | US (USD/year → VND/month) | Europe (€ / year → VND / month) |
|---|---|---|---|
| SEO Specialist | 15-30 mil | $40,000 – $60,000 → 82-123 million | €30,000 – €50,000 → 66-110 million VND |
| SEO Senior | 15-30 million (can be up to 30-50 million) | $70,000 – $100,000 → 143-205 million | €45,000 – €70,000 → 99-154 million VND |
| SEO Manager | 30-60 million (can be up to 60-100 million) | $80,000 – $120,000 → 164-246 million | €60,000 – €80,000 → 132-176 million |
💡 Want to know what a SEOer really takes on the job to deserve that salary, see details What is SEOer, work and skills.
Tips of an SEO
I’m not an expert who has been doing SEO long enough to have some “cool” experience. Here are some tips that I give you:
- If you are new, do not know anything about SEO then try it. Maybe do internships, build a blog, or learn SEO on Youtube, Google because it is free.
- If you need to go further with SEO, then you should find a teacher, a leader. Because it will help to save maximum time learning, avoiding common mistakes that every “newbie” will encounter.
- The path to the highest income for SEO is to do SEO services for the international market, but highly competitive and require basic English.
- Some ways to make money that require SEO skills include: Yotube monetization, Adsense or display advertising, affiliate marketing, e-commerce (POD for example), …
Above are some personal experiences about SEO career overview as well as the income potential of this profession in the future. Currently, I am working SEO freelancer should research quite deeply about SEO trends. Wait for me to write more articles offline!
💡 If you want to go fast and on track to get a good salary soon, it is possible to refer to SEO course of Digi Travel.
